Atlas

From data to action. Clear, AI-driven but with you in control.

The ultimate AI assistant with a view of all your data, your website, your ad platforms, and what's happening in the market around you.

Live demo: no account needed, with sample data.

Advertising channels
Website / online store / CRM
Market: prices, weather, season
Atlas near real-time → insight → action

All your marketing data in one dashboard. Three sources, one truth.

Atlas is connected to every available data source. That lets Atlas make well-founded choices and keep you perfectly informed.

media

Your ad platforms

Campaigns, ad spend, bids and conversions, what you pay, and what it returns.

Google AdsMeta Ads
your data

Your own data

Orders, leads, customers, inventory and margins, from your store and CRM, the truth about what actually sold.

WooCommerceShopifyMagentoCRM
external

The market around you

Competitor prices, weather and seasonal demand, the context behind your figures.

Competitor signalsOpenWeather

Integrations: connected to your whole stack.

Atlas connects to your ad platforms, your store and CRM, and the market around you, so all your data comes together into one picture.

Google AdsSEARCH · SHOPPING · PMAX
MetaADVANTAGE+ · FEED
TikTokSPARK · VIDEO
LinkedInB2B · LEADGEN
Amazon AdsSPONSORED · DSP
PinterestSHOPPING · CATALOG
Google AnalyticsGA4 · SESSIONS
E-commerce platformORDERS · MARGIN
CRMLEADS · CUSTOMERS
Market signalsMMM · MARKET
Atlas Corereliable data with context
Atlas InsightsDirect answers to every question about your data.
Atlas MCPUse your data reliably, straight inside Claude or ChatGPT.
Atlas ActionDirect campaign adjustments against your KPIs.
Atlas SketchCreate your own reporting with Atlas.
Google AdsSEARCH · SHOPPING · PMAX● CONNECTED
MetaADVANTAGE+ · FEED● CONNECTED
TikTokSPARK · VIDEO● CONNECTED
LinkedInB2B · LEADGEN● CONNECTED
Amazon AdsSPONSORED · DSP● CONNECTED
PinterestSHOPPING · CATALOG● CONNECTED
Google AnalyticsGA4 · SESSIONS● CONNECTED
E-commerce platformORDERS · MARGIN● CONNECTED
CRMLEADS · CUSTOMERS● CONNECTED
Market signalsMMM · MARKET● CONNECTED
↓ 10 sources → 1 truth ↓
Atlas Corereliable data with context
↓ 4 products, one truth ↓

What Atlas stands for.

Four design principles behind every decision in the product, with client context as the overriding truth.

01

Unique insights

By combining your internal, media and external data, Atlas sees connections no single dashboard can show.

02

A source on everything

Every figure and recommendation comes with the exact table, time window and calculation, always traceable.

03

Built-in trust layer

Atlas verifies every outcome against the source. On low confidence it stops and says so honestly, no guessing.

04

Client context, Atlas gets smarter every day

Atlas knows why Google or Meta is doing well or badly: it reads the market around you and remembers what you tell it, weighing that in every next decision. Client context sits above every data point as the source of truth, and you can add existing documents (PDF, sheet, briefing) for reference or verification.

source of truth
01 · Atlas Insightsthe overview layer

A straight answer to your question. 24/7.

Atlas Insights is where your morning starts. A daily overview of open actions and where you stand. Begin the day a step ahead.

what you get

Overview and meaning, without the noise

  • A Today feed with your revenue, ad spend, budget progress and the signals that need a decision
  • A daily digest by email at 07:00, plus a critical alert the moment something can't wait
  • A weekly agency review: what changed, what it returned, and the questions to ask
  • Every figure with its source and time range, never a number without provenance
  • A chat where you can ask anything and Atlas answers, always with the source included
Atlassandbox · sample data
reactiveYou ask in plain language; Atlas reads the data and answers, source included.
proactive

Atlas surfaces the opportunity itself

Atlas continuously monitors your e-commerce, campaigns and the market, so no opportunity goes unnoticed. Every recommendation arrives sourced and ready to apply.

  • Signals across Google Ads, Meta, your e-commerce and the market
  • Every recommendation shows its evidence and expected impact
  • Apply it via Atlas Action

And in your inbox, without asking

Daily digest

Every morning at 07:00: yesterday's revenue, ad spend and budget progress, plus the signals that need a decision today.

Critical alerts

Immediate email when something can't wait: a payment block, tracking gone silent, delivery stalled. Caught before it costs you a day.

Weekly agency review

One weekly email: what your agency changed, what it did to your campaigns, and the questions to ask in your next call.

A Atlas Daily Digestto you@yourcompany.com 07:00
Atlas Daily Digest · Tue 14 Jul
status€24.8k this week · 92% of week target
budget pace105% of month target, ahead of plan
signals (3)competitor price drop · Meta ads losing impact · 2 approvals waiting
atlas actionbudget +€15/day approved by you · executed ✓✓
profitmargin €2.1k yesterday · POAS 1.8×
sample data · every figure with its source
02 · Atlas Actionpropose → approve → act → prove

Atlas applies optimisations once you approve

Atlas doesn't stop at the recommendation. It proposes the exact change; you approve it; Atlas executes, verifies, and measures what it actually did to your revenue. No autopilot, no black box. A proposal you sign off, then the proof.

proposal approval execution verification measurement learnings
approvals

Every change starts as a proposal

  • Every proposal comes with its expected impact, and a full log of who approved it.
  • Atlas verifies every change twice: in the live account and in the change history.
measured effect

Every change makes the next proposal smarter

  • Impact on revenue and return, per change, honestly labelled when it can't be isolated.
  • Those learnings feed the next proposal.
app.atlasmedialabs.nl · Action → Activity
agency Target ROAS raised 3.2 → 4.0 · Non-Brand campaign −€1.9k
atlas Budget €50 → €65/day · Shopping +€3.4k
you Paused 2 keywords · Generic measuring · day 4/7
google_ads × meta × revenue · sample data
Changes

One timeline of every change on Google Ads and Meta, by you, your agency and Atlas. Nothing happens off the record.

Approvals

You see the exact before/after before anything runs. Hard limits in code, a named approver, and a one-click rollback on every change.

Impact

Every change is followed to its measured effect on your actual revenue, honestly labelled when it can't be isolated.

03 · Atlas Sketchreporting & insights board

Build your own reports, no analyst needed.

Atlas Sketch is a free canvas where you set up your own reports. Tell Atlas what you want to see and the chart or table is created for you instantly. Save it so you can easily find it again later.

how it works

Every insight available right away

  • Type which report you want to see and Atlas builds the chart or table
  • Save it so it becomes part of your reporting
part of Atlas Insights

Walk into every agency review prepared.

Atlas knows exactly what your agency changed and what it did to your campaigns. Ask the right questions, grounded in your own data.

Agency Review51 MIN · 09:14 – 10:05
google_adsAgency lowered Target ROAS from 4.0 to 3.2 on Shopping NL
google_adsDaily budget on PMax raised from €420 to €610
meta_adsAdvantage+ campaign duplicated, budget €180 to €290
ROAS 7d3.8 → 2.9 ad spend+38% revenue+9%
Questions for your agencyreview prep
01
Budget was raised but the campaign spent less. Why wasn't the Target ROAS (return-on-ad-spend target) adjusted?
google_ads · change_event · 7d
02
Which 6 products went above market price after the competitor's overnight price drop?
competitor_signals × attribution
03
What changed in the account the day ad spend fell behind plan?
change_event · this month
04 · Atlas MCPModel Context Protocol connector

Your website, ad and market data, native in your AI assistant — without extreme token cost.

Atlas MCP lets you use reliable data straight inside your current workflows. Thanks to the optimisations in Atlas Core you save up to 95% of your token cost compared to separate MCP connectors.

works with Anthropic · Claude OpenAI · ChatGPT any MCP client (Streamable HTTP)
95% fewer tokens per answer than separate MCP connectors, because the data is already prepared for agentic querying.
why one connector

The context layer, not another raw data dump

Plugging four separate platform MCPs into your assistant means raw API responses flooding the context window — slow, token-hungry, and easy to get wrong. Atlas normalizes and joins your ad and commerce data first, then answers with compact, composed results. On top of that, Atlas lets you add context you would otherwise keep stored locally.

Live in three steps

STEP 01

Connect

We link your sources (e-commerce platform, Google Ads, GA4, Meta) through secure OAuth.

STEP 02

Ask

Talk to Atlas, or let it surface recommendations on its own, always with source and reasoning. Your specialist is always on call.

STEP 03

Act

Atlas applies changes once you approve, in the interface, with an exact before/after and a one-click undo. Every change is tied to a named user, logged and reversible.

Typically five working days from first connection to first answer.

Built to be trusted with your data

Atlas is built on a trust layer: every figure and every recommendation is verified by an independent, external agent and always carries its source. So the data you see holds up.

You approve, Atlas acts

Atlas creates, adjusts and pauses campaigns on Google Ads and Meta, but only the changes you approve. Every action is tied to a named user, logged, and reversible.

Your data, your account

Each client's data is kept strictly separate and only ever visible to that client. No cross-client aggregation, no benchmarking, no resale.

One lens on Google Ads & Meta

The same signals across both channels, anchored to your actual revenue, not each platform's own attribution (what it claims it caused). Every ROAS shows platform-attributed and blended (all channels combined) side by side.

Sources and time ranges, always

Every figure Atlas reports carries its source and period. No number without provenance, and nothing fabricated from partial data.

See Atlas on your own data.

A 30-minute demo on your own accounts, or a short intake if you're already a client. We're based in the Netherlands, a person reads every message.

based inAmsterdam, Netherlands
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